Instead of counting from 1, students start at the first number and count on from there. To solve 7 + 3, say '7' then count '8, 9, 10' on fingers or using a number line. This is faster and more efficient than starting from 1 each time.
Model on a number line and with fingers. Use small totals first (5 + 2) then expand. Have students verbalize: 'Start at 5, count 6, 7.' Repeat until automatic.
You know how to add numbers within 20, and you may have been using a counting-all strategy: for 7 + 3, starting at 1 and counting up to 10. That works every time — but it's slow. You count all 10 numbers just to reach an answer you could get in 3 steps. Counting on is the first big leap in addition efficiency: instead of starting from scratch each time, you start *at* the first number and count forward from there.
Here is how it works for 7 + 3. Hold 7 in your mind (or point to 7 on the number line). Now count on three more steps: 8, 9, 10. Stop. The last number you said — 10 — is the answer. You didn't count the 7 again; you started after it, counting only the steps you still needed. This is the essential rule: hold the first number, count the second number. Fingers, a number line, or mental tracking all work for keeping count of how many steps you've taken.
The most common mistake is including the starting number in your count — saying "7, 8, 9, 10" and thinking you counted 4 steps when you only added 3. The starting number is already in your head; you are adding to it, not counting it. Say "8" on the first step, not "7." Holding up a finger each time you say a new number can help: when you finish, count the fingers — the number of fingers should match the second number in the problem.
There is also a smarter habit to build: always start from the bigger number. For 2 + 8, don't count on 8 steps from 2 — instead, start at 8 and count on just 2 steps: 9, 10. Same answer, much less work. This connects to something you already know: addition numbers can switch places (2 + 8 = 8 + 2) without changing the sum. Counting on from the larger number turns every addition problem into the easiest version of itself.