What are the two jobs of the apostrophe in English, and why doesn't the possessive pronoun 'its' ever take an apostrophe?
Think about your answer, then reveal below.
Model answer: The two jobs of the apostrophe are: (1) marking where letters have been omitted in a contraction (e.g., 'don't' for 'do not,' 'it's' for 'it is'); and (2) marking possession in a noun (e.g., 'the dog's leash,' 'the children's toys'). The possessive pronoun 'its' never takes an apostrophe because it is not a noun — it is a pronoun that already has possession built in, the same way 'his,' 'hers,' and 'theirs' have possession built in without apostrophes. An apostrophe on 'its' would signal a contraction ('it is'), not possession.
Understanding that apostrophes have exactly two jobs — and that possessive pronouns are not nouns — resolves the it's/its confusion definitively. Possessive pronouns are a closed class that evolved to be possessive by design; they never need apostrophes. Only nouns require apostrophes for possession. The test for 'it's' vs. 'its' is always: can you replace it with 'it is' or 'it has'? If yes, use the apostrophe. If no, don't.